Indian microdrama startups are shifting focus from streaming to software to boost growth. Peak XV Partners-backed Dashverse stopped its DashReels platform and now seeks $30-40 million for its Frameo AI business tool. Meanwhile, Eloelo raised $80 million this week to invest in its new Dolphin AI production suite and international expansion.
Peak XV Partners-backed Dashverse has discontinued its consumer platform DashReels and is looking to raise $30-40 million, largely for Frameo AI, its video production software for businesses. Eloelo, which raised $80 million this week led by Hornbill Capital and NBCUniversal, is investing in Dolphin AI, its new production suite, alongside content creation and international expansion.
Bengaluru: Indian microdrama startups are turning the technology used to produce their shows into a new business, pitching artificial intelligence-powered video-creation software to investors as rising subscriber acquisition costs, churn and scrutiny of recurring payments put pressure on streaming economics.Peak XV Partners-backed Dashverse discontinued its consumer platform DashReels and is seeking $30-40 million in a new round, largely for