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Consumer goods companies chart new manufacturing and sourcing course as West Asia crisis hits supply chain
Jun 1, 2026
Economic Times

Consumer goods companies chart new manufacturing and sourcing course as West Asia crisis hits supply chain

Consumer goods companies are changing how they make and get supplies because of trouble in West Asia. They're moving factories and finding new ways to ship things. Britannia's CEO said, "We have taken measures to ensure the supply channels that we have now are not dependent on the Hormuz Strait." This helps keep things running smoothly.