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Selling stakes in the beautiful game. What could go wrong?
Jul 30, 2026
Hindustan Times

Selling stakes in the beautiful game. What could go wrong?

FIFA plans to set up a subsidiary called FIFA Forward Enterprise, valued at $20 billion, to manage its commercial operations. The body aims to sell a 20% stake to boost funding for member associations. Britain’s Prime Minister Andy Burnham said, “Football does not belong to investors,” as critics raised concerns.